Researching Coca Cola
Earlier this year, students from the J. Mack Robinson College of Business and the Honors College at Georgia State University had the opportunity to visit the Coca Cola headquarters and meet members of their legal team. These types of educational trips to businesses located downtown are part of what makes GSU’s Atlanta location unique.
The resources at the University Library can help you to prepare to impress for trips and other professional activities like internships or field work. In the case of Coca Cola or another business, you can search the catalog for books, documentaries, and other publications on the company’s history, advertising, executives, or other topics. You can also use different databases, like Business & Company Resource Center, Business Source Complete or Hoover’s to find additional company and industry information that isn’t available through Google or other Internet search engines. Knowing how to conduct this type of research is a vital skill for any job seeker.
Thanks to the Honors College students who attended for writing up the experience!